Just Ask
After completing my university studies, I encountered Meta-Morphose, a specialist graduate sales recruitment and training company based in southwest England.
I endured a gruelling selection process and qualified for their programme.
Ultimately, with their assistance, I received a few work opportunities and subsequently embarked upon my sales career.
Although I was never the very top salesman, I did enjoy consistent success and over time managed several sales teams.
I also received a few accolades and for many years I was a judge in the UK National Sales Awards.
Sales eventually brought me into leadership, coaching, training and facilitation.
Early on in my career, I learned a very powerful lesson, that I want to share today.
In sales, most people spend the majority of their time and resources prospecting for new business, hunting down and finding new opportunities.
In my early days, there was a lot of cold calling, door knocking, direct mail, advertising etc.
Today, a lot of that now happens online.
However, I discovered that there is an easier and much more productive way.
It’s simple really, you just really have to remember to ask!
Would you like to know how?
The answer is asking for a referral.
Commonly known as a referral dialogue.
It’s not what you know, it’s what you do with what you know that counts.
Most of us just aren’t sure what words to use.
You don’t want to come across as high-pressured or pushy.
Or you don’t want to put a strain on a relationship.
With the right words, in a conversation, all of these obstacles can be removed.
The key is to reframe a conversation into something you can easily repeat over and over again.
There are many ways to ask, but you simply need to remember and ask!
𝐘𝐨𝐮 𝐚𝐥𝐰𝐚𝐲𝐬 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐛𝐞 𝐀𝐒𝐊𝐈𝐍𝐆!!!
Practice with a peer who wants to generate more referrals too and you’ll come up with some great examples to use.
I know that success is nothing more than a few simple disciplines, routines, practiced every day, over and over again.
Go on – give it a go today, you’ll be surprised how effective it is!
Just remember to ask!!
