Doorstep Deals

The doorbell rang.

A stranger stood there offering milk delivery.

I replied “we don’t use milk, rather oat milk” …

Thinking that would be the end of it.

He paused.

Smiled.

Then said, “we deliver that too.”

A minute or two later I signed up.

And now twice a week, a glass bottle of oat milk appears on our doorstep.

No plastic, no fuss, just a thick, creamy bottle of local oat milk that tastes better than anything off the supermarket shelf.

It’s a small, nostalgic thing, that takes me back to my youth and hearing the clinking of bottles in the early morning.

Back to when the milkman was part of everyday streel life, quiet, consistent and reliable.

And now, in 2025, it’s happening again, only this time, it’s oat milk!

And here is the sales leadership lesson.

In the moment I positioned my “no” statement…

He listened, adapted and offered something I actually needed.

Just a person, building trust, one doorstep at a time.

This oat milk delivery isn’t just convenient; it’s a small reminder that progress doesn’t have to mean forgetting the past.

I’m off to put out my empties…

What old idea might you bring back, and do better?